v4.0.0.3

2026-05-26 23:30:22 +12:00
parent 135a5a3b83
commit 91b22c6d60
27 changed files with 2401 additions and 88 deletions
@@ -0,0 +1,183 @@
+import { getHomepageContent } from '$lib/server/content';
+import type { HomePageContent, TestimonialContent } from '$lib/types';
+
+// Variant goal: render the live homepage end-to-end, but shift the messaging
+// off 1:1 solo walks and onto Tiny Gang pack walks, with puppy visits framed
+// as the on-ramp that trains pups to graduate into the pack.
+
+function applyPackFirstOverrides(base: HomePageContent): HomePageContent {
+  const content = structuredClone(base);
+
+  // ── SEO ──────────────────────────────────────────────────────────────
+  content.seo = {
+    title: 'Auckland Pack Walks for Small Dogs | Tiny Gang | Goodwalk',
+    description:
+      "Goodwalk's Tiny Gang is a small-group pack walk for sociable Auckland dogs. Puppy Academy trains pups to graduate into the pack. Solo walks available on request."
+  };
+
+  // ── Hero ─────────────────────────────────────────────────────────────
+  // Keep the live homepage hero — same Maya image, same headline, same CTAs.
+  // The pack-first pivot lives in the sections below, not the first scroll.
+  // (Hero intentionally left untouched.)
+
+  // ── Services: pack walks lead, puppy academy second, solo walks demoted
+  content.services = [
+    {
+      icon: 'fas fa-paw',
+      title: 'Tiny Gang Pack Walks',
+      body: 'Our flagship walk. Small group of 4–8 well-matched dogs. Same walker. Real friends.',
+      priceFrom: 'From $49.50 / walk',
+      href: '/pack-walks'
+    },
+    {
+      icon: 'fas fa-graduation-cap',
+      title: 'Puppy Academy',
+      body: 'In-home visits that quietly train your pup to graduate into the Tiny Gang.',
+      priceFrom: 'From $39 / visit',
+      href: '/puppy-visits'
+    },
+    {
+      icon: 'fas fa-person-walking',
+      title: 'Solo Walks (on request)',
+      body: 'For dogs the pack does not suit — reactive on lead, recovering, or larger than the gang.',
+      priceFrom: 'From $45 / walk',
+      href: '/dog-walking'
+    }
+  ];
+
+  // ── How it works: reframe as the graduation pipeline
+  content.howItWorks = {
+    title: 'How a dog joins the pack',
+    intro: 'Pack walks are not booked. They are earned. Here is the path.',
+    steps: [
+      {
+        phase: 'Apply',
+        benefit: 'Right fit before anything else',
+        title: 'Free Meet & Greet at home.',
+        body:
+          'We meet your dog where they live. We talk temperament, energy, and play style — the things that decide pack fit.',
+        icon: 'fas fa-handshake'
+      },
+      {
+        phase: 'Train',
+        benefit: 'Foundations that hold up in a group',
+        title: 'Puppy Academy or assessment walks.',
+        body:
+          'Puppies do home visits and short outings. Older dogs do two assessment walks. We build manners and trust before any group meets them.',
+        icon: 'fas fa-graduation-cap'
+      },
+      {
+        phase: 'Graduate',
+        benefit: 'A weekly slot with real friends',
+        title: 'Welcome to the Tiny Gang.',
+        body:
+          'A regular weekly walk with the same small pack. Same walker, same dogs, same parks. Calmer evenings start here.',
+        icon: 'fas fa-paw'
+      }
+    ]
+  };
+
+  // ── Founder story: lean on the pack
+  content.founderStory = {
+    ...content.founderStory,
+    title: 'Not just dog walking.',
+    subtitle: 'Built around the pack.',
+    body: [
+      'Most dog walkers sell minutes on a lead. We build a pack.',
+      'Small groups of well-matched dogs, the same walker every week, and a puppy programme that grows the next intake from scratch.',
+      'You know who has your dog. Your dog knows the friends they are meeting. And you come home to a tired, happy one. Ready to'
+    ],
+    emphasis: 'join the Tiny Gang?'
+  };
+
+  // ── Values: reorder so the pack-related lines lead
+  content.values = [
+    {
+      icon: 'fas fa-users',
+      title: 'Matched, not just grouped',
+      body: '4 to 8 dogs, matched on size, energy, and play style. Small and medium only.'
+    },
+    {
+      icon: 'fas fa-graduation-cap',
+      title: 'Puppy Academy on-ramp',
+      body: 'Pups train in-home, then graduate into the pack when they are ready.'
+    },
+    {
+      icon: 'fas fa-heart',
+      title: 'Calm, kind handling',
+      body: 'Patient routines. Confidence over stress.'
+    },
+    {
+      icon: 'fas fa-shield-heart',
+      title: 'Safety, by default',
+      body: 'Pet first aid certified. Careful screening. Proactive handling.'
+    },
+    {
+      icon: 'fas fa-camera',
+      title: 'Updates you actually want',
+      body: 'See your dog out with their friends. Less wondering.'
+    },
+    {
+      icon: 'fas fa-calendar-check',
+      title: 'Built for real schedules',
+      body: 'Regular weekly slot. Life changes; we adjust.'
+    }
+  ];
+
+  // ── Testimonials: pack-walk reviews lead the slider
+  const isPack = (t: TestimonialContent) =>
+    !!t.service && t.service.toLowerCase().includes('pack');
+  content.testimonials = [
+    ...content.testimonials.filter(isPack),
+    ...content.testimonials.filter((t) => !isPack(t))
+  ].map((t, i) => ({
+    ...t,
+    showInSlider: i < 4 ? true : t.showInSlider
+  }));
+
+  // ── Booking: pack walks first in the picker
+  content.booking = {
+    ...content.booking,
+    title: 'Apply to join the Tiny Gang',
+    subtitle:
+      "A few details about your dog. We reply within 24 hours to set up your free Meet & Greet.",
+    serviceOptions: ['Tiny Gang Pack Walks', 'Puppy Academy', 'Solo Walks (on request)', 'Other']
+  };
+
+  // ── Mega menu mirror so the Header reflects the variant ordering
+  content.navigation = {
+    ...content.navigation,
+    megaMenuServices: [
+      {
+        icon: 'fas fa-paw',
+        label: 'Tiny Gang Pack Walks',
+        description: 'Our flagship — small, well-matched groups',
+        href: '/pack-walks'
+      },
+      {
+        icon: 'fas fa-graduation-cap',
+        label: 'Puppy Academy',
+        description: 'In-home visits, on-ramp to the pack',
+        href: '/puppy-visits'
+      },
+      {
+        icon: 'fas fa-person-walking',
+        label: 'Solo Walks (on request)',
+        description: 'For dogs the pack does not suit',
+        href: '/dog-walking'
+      }
+    ]
+  };
+
+  return content;
+}
+
+export async function load() {
+  const base = await getHomepageContent();
+  const content = applyPackFirstOverrides(base);
+
+  return {
+    siteVariant: 'marketing' as const,
+    content
+  };
+}