v4.1 - Admin/onboarding

src/lib/content/pack-walks.ts

@@ -3,15 +3,19 @@ import type { ServicePageContent } from '$lib/types';
 export const packWalksContent: ServicePageContent = {
   hero: {
     eyebrow: 'Tiny Gang Pack Walks',
-    title: 'Tiny Gang Pack Walks for sociable small and medium dogs',
-    subtitle: 'Tiny Gang walks are social, active, and carefully matched for dogs who love the right company.',
+    title: 'Pack walks that actually suit small & medium dogs',
+    subtitle: 'Small groups. Same walker. A real walk, every time.',
+    introEyebrow: 'How Tiny Gang works',
+    introHeading: 'What joining the pack actually looks like',
+    detailHighlights: [
+      { value: '4-8', label: 'dogs per walk' },
+      { value: '2', label: 'assessment walks first' },
+      { value: '60-75', label: 'minutes on the ground' }
+    ],
     paragraphs: [
-      'Goodwalk Tiny Gang Pack Walks are built for Auckland Central owners of small and medium dogs who want a reliable weekly routine, a well-exercised dog, and more peace of mind during the workday.',
-      'Our Tiny Gang packs stay small, calm, and carefully matched, so sociable dogs can build confidence, enjoy safe group outings, and come home settled instead of overstimulated.',
-      'Every dog joining the Tiny Gang starts with a free Meet & Greet at home, followed by a minimum of two assessment walks. This gives us time to learn how your dog handles new dogs, new environments, and being collected from your home, and gives your dog the chance to settle in without pressure. Only once we are confident the fit is right does your dog move into a regular weekly slot.',
-      'Tiny Gang is best suited to sociable small and medium dogs who enjoy being around other dogs. If your dog would be better with a quieter, more individual setup, our 1:1 walks may be a better fit.',
-      'A typical Tiny Gang outing runs about 60 to 75 minutes on the ground, with door-to-door times that include pickup, the walk itself, and drop-off. Walks happen across a rotation of central Auckland parks — Western Springs, Fowlds Park, Cornwall Park, Grey Lynn Park, the Oakley Creek walkway — chosen for the day based on weather, group make-up, and what each dog handles best.',
-      'We run pack walks across Auckland Central — including Mt Eden, Kingsland, Ponsonby, Grey Lynn, Sandringham, Mt Albert, and surrounding suburbs — with free pickup and drop-off included in every booking.'
+      'Tiny Gang is built for small and medium dogs who like the right kind of company. 4 to 8 dogs, matched on size and energy.',
+      'Free Meet & Greet at home, then two assessment walks. Regular slot only once we know the fit is right.',
+      '60 to 75 minutes on the ground. We rotate Western Springs, Fowlds Park, Cornwall Park, Grey Lynn Park, and Oakley Creek — picked on the day for weather and group.'
     ],
     imageUrl: '/images/goodwalk-tiny-gang-pack-walk-small-dogs-auckland.webp',
     imageAlt: "Small dogs from Goodwalk's Tiny Gang pack walk sitting together in an Auckland park",
@@ -24,56 +28,75 @@ export const packWalksContent: ServicePageContent = {
   },
   highlight: {
     eyebrow: 'What Tiny Gang is',
-    title: 'A small-group walking routine for sociable dogs who love the right company',
+    title: 'Small groups. Right dogs. Real walks.',
     imageUrl: '/images/goodwalk-small-medium-dogs-pack-walk-auckland.webp',
     imageAlt: 'Small and medium dogs together on a Goodwalk pack walk in Auckland',
     points: [
       {
         title: 'Small, social groups',
         body:
-          'Tiny Gang walks run in carefully matched groups of 4-8 dogs, with real play, movement, and social time without the chaos of oversized packs.'
+          '4 to 8 dogs, carefully matched. Real play, movement, and social time — no oversized-pack chaos.'
       },
       {
-        title: 'Best for the right dogs',
+        title: 'Built for the right dogs',
         body:
-          'These walks suit sociable small and medium dogs who enjoy company and tend to do well in a shared, active environment. If your dog needs more space, 1:1 walks may be a better fit.'
+          'Sociable small and medium dogs who enjoy company. If your dog needs more space, solo walks are the better fit.'
       },
       {
-        title: 'Exercise with a weekly rhythm',
+        title: 'A weekly rhythm that sticks',
         body:
-          'Most owners use Tiny Gang as a regular weekday routine, with pickup and drop-off included across Auckland Central to make the whole thing easier to stick to.'
+          'Regular weekday routine. Pickup and drop-off across Auckland Central. Easy to keep going.'
       }
     ]
   },
+  decision: {
+    title: 'Is Tiny Gang right for your dog?',
+    fitTitle: 'Tiny Gang is a great fit if your dog:',
+    fitItems: [
+      'Is small or medium-sized',
+      'Enjoys other dogs',
+      'Is sociable and adaptable',
+      'Has settled basic on-lead manners',
+      'Is up to date on vaccinations and Auckland Council registration'
+    ],
+    notFitTitle: 'Better with a solo walk if your dog:',
+    notFitItems: [
+      'Is reactive on the lead',
+      'Is anxious in groups of dogs',
+      'Is significantly larger than a typical pack member',
+      'Is recovering from injury or surgery',
+      'Needs a slower, steadier pace'
+    ],
+    footnote: 'Not sure? The free Meet & Greet decides — and we will be straight with you.'
+  },
   pricing: {
-    title: 'Choose the weekly routine that suits your dog',
-    intro:
-      'Choose the routine that gives your dog the right amount of exercise, social time, and consistency each week.',
+    title: 'Pick the weekly routine that fits',
+    intro: 'Right exercise. Right social time. Same walker every week.',
     plans: [
       {
         title: '1 Walk Per Week',
         price: '$58',
         period: 'Per Walk',
-        features: ['One regular walk each week', 'Free pickup and drop-off', 'Calm small-group outing', 'Best for dogs starting out']
+        features: ['One regular walk each week', 'Free pickup and drop-off', 'Calm small-group outing', 'For dogs starting out']
       },
       {
         title: '2-3 Walks Per Week',
         price: '$55',
         period: 'Per Walk',
         popular: true,
-        features: ['Two to three regular walks each week', 'Free pickup and drop-off', 'Consistent exercise and social time', 'Best fit for busy owners']
+        features: ['Two to three regular walks each week', 'Free pickup and drop-off', 'Consistent exercise and social time', 'Most popular routine']
       },
       {
         title: '4-5 Walks Per Week',
         price: '$49.50',
         period: 'Per Walk',
-        features: ['Four to five regular walks each week', 'Free pickup and drop-off', 'Maximum consistency and structure', 'Best for high-energy social dogs']
+        features: ['Four to five regular walks each week', 'Free pickup and drop-off', 'Maximum consistency and structure', 'For high-energy social dogs']
       },
       {
         title: 'Casual Pack Walk',
         price: '$65',
         period: 'Per Walk',
-        features: ['Casual availability only', 'Free pickup and drop-off', 'For dogs already suited to pack walks', 'Higher rate than weekly routines']
+        features: ['Casual availability only', 'Free pickup and drop-off', 'For dogs already suited to pack walks', 'No weekly commitment']
       }
     ],
     extras: [
@@ -85,42 +108,41 @@ export const packWalksContent: ServicePageContent = {
   },
   benefits: {
     title: 'Why the right dogs thrive in Tiny Gang',
-    intro:
-      'Small, compatible groups give dogs the exercise, confidence, and routine they need without the chaos of oversized pack walks.',
+    intro: 'Small groups. Compatible dogs. No chaos. That\'s why it works.',
     items: [
       {
         title: 'Calmer evenings at home',
-        body: 'Small, structured outings help dogs burn energy without overstimulation, so they come home settled, content, and ready to rest.',
+        body: 'Structured outings burn energy without overstimulating. Your dog comes home tired and settled.',
         badge: 'Structured weekly walks',
         icon: 'fas fa-house'
       },
       {
         title: 'Confidence with the right dogs',
-        body: 'Carefully matched groups help sociable dogs enjoy company at the right pace, without the pressure of bigger mixed packs.',
+        body: 'Matched groups. Right pace. No pressure from bigger mixed packs.',
         badge: 'Carefully matched groups',
         icon: 'fas fa-user-group'
       },
       {
-        title: 'No overwhelming pack dynamics',
-        body: 'Tiny Gang is designed for small and medium dogs, with group size, pace, and play style matched to help them feel safe.',
+        title: 'No bigger dogs to dodge',
+        body: 'Built for small and medium dogs. Group size, pace, and play style all picked to help them feel safe.',
         badge: 'Small & medium dogs',
         icon: 'fas fa-shield-dog'
       },
       {
-        title: 'A routine owners can rely on',
-        body: 'Regular weekly slots give busy owners dependable exercise support and give dogs the comfort of a familiar rhythm.',
+        title: 'A weekly routine that sticks',
+        body: 'Regular weekly slots. Dependable for you. A familiar rhythm for your dog.',
         badge: 'Reliable weekly slots',
         icon: 'fas fa-calendar-check'
       },
       {
-        title: 'Individual attention still matters',
-        body: 'Smaller groups mean our walkers can notice confidence, handling, behaviour, and the little details that make a difference.',
+        title: 'Eyes on every dog',
+        body: 'Smaller groups mean we notice confidence, handling, and the small details that matter.',
         badge: '4–8 dogs per walk',
         icon: 'fas fa-eye'
       },
       {
-        title: 'Safety is built into the group',
-        body: 'Calm, compatible packs reduce intimidation and create a safer walking environment than a one-size-fits-all approach.',
+        title: 'Safer than a one-size pack',
+        body: 'Calm, compatible packs. Less intimidation. A safer walk than a one-size-fits-all approach.',
         badge: 'Calm, compatible packs',
         icon: 'fas fa-shield-heart'
       }
@@ -128,42 +150,47 @@ export const packWalksContent: ServicePageContent = {
   },
   faq: {
     title: 'Tiny Gang Pack Walk FAQs',
-    intro: 'The questions Auckland owners ask most before joining the Tiny Gang.',
+    intro: 'What Auckland owners ask before joining the Tiny Gang.',
     items: [
+      {
+        question: 'How much does a Tiny Gang pack walk cost in Auckland?',
+        answer:
+          'Tiny Gang Pack Walks start from $49.50 per walk on a 4–5 walks per week routine. Casual pack walks are $65 per walk. Pickup and drop-off across Auckland Central is included in every booking.'
+      },
       {
         question: 'How big are the pack walks?',
         answer:
-          'Tiny Gang outings run with 4-8 dogs maximum, carefully matched on size, energy, and play style. We never run oversized packs — the small group size is the whole point.'
+          '4 to 8 dogs, carefully matched on size, energy, and play style. We never run oversized packs — that is the whole point.'
       },
       {
         question: 'What size and type of dog suits a Tiny Gang walk?',
         answer:
-          'Tiny Gang is built for sociable small and medium dogs who genuinely enjoy other dogs. If your dog is reactive, anxious in groups, or much larger than the typical pack, a 1:1 walk is usually a better fit and we will tell you so honestly at the Meet & Greet.'
+          'Sociable small and medium dogs who enjoy other dogs. If your dog is reactive, anxious in groups, or much larger than the typical pack, a solo walk is the better fit — and we will say so at the Meet & Greet.'
       },
       {
         question: 'How long is a Tiny Gang walk and where do you go?',
         answer:
-          'Each outing is roughly 60-75 minutes on the ground, plus pickup and drop-off either side. We rotate across central Auckland parks like Western Springs, Fowlds Park, Cornwall Park, Grey Lynn Park, and the Oakley Creek walkway, choosing the spot based on weather and the dogs in that day’s group.'
+          '60 to 75 minutes on the ground, plus pickup and drop-off. We rotate Western Springs, Fowlds Park, Cornwall Park, Grey Lynn Park, and the Oakley Creek walkway — picked on the day for weather and group.'
       },
       {
         question: 'Is pickup and drop-off included?',
         answer:
-          'Yes — free door-to-door pickup and drop-off is included across Auckland Central suburbs (Mt Eden, Kingsland, Ponsonby, Grey Lynn, Sandringham, Mt Albert and surrounds). You don’t need to drive your dog anywhere.'
+          'Yes. Free door-to-door across Auckland Central — Mt Eden, Kingsland, Ponsonby, Grey Lynn, Sandringham, Mt Albert and surrounds. You drive nowhere.'
       },
       {
         question: 'How does my dog join the Tiny Gang?',
         answer:
-          'Every new dog starts with a free Meet & Greet at your home, then two assessment walks before joining a regular slot. This lets us see how your dog handles new dogs and being collected, and gives them time to settle in without pressure.'
+          'Free Meet & Greet at home, then two assessment walks before a regular slot. Time for your dog to settle in without pressure.'
       },
       {
         question: 'Can I book casual or one-off pack walks?',
         answer:
-          'Casual pack walks are available at a higher rate ($65/walk) and only for dogs already known to fit our packs. The best value, and what suits dogs most, is a regular weekly routine.'
+          'Casual walks are available at $65/walk, for dogs we already know fit. Regular weekly walks are better value — and suit most dogs more.'
       },
       {
         question: 'What happens if it rains on a pack walk day?',
         answer:
-          'We walk in most weather. If conditions are genuinely unsafe for dogs (extreme heat, thunderstorms, flooding), we contact you to reschedule or substitute with a shorter, calmer outing.'
+          'We walk in most weather. If conditions are unsafe — extreme heat, thunderstorms, flooding — we contact you to reschedule.'
       }
     ]
   },
@@ -176,6 +203,7 @@ export const packWalksContent: ServicePageContent = {
     ownerStepLabel: 'Your details',
     dogStepLabel: 'Dog details',
     dogIntro:
-      'Tell us about your small or medium dog, where you are based, and anything important we should know so we can see if Tiny Gang is the right fit.'
-  }
+      'Tell us about your dog. Where you are. Anything we should know. We\'ll come back about the fit.'
+  },
+  lastUpdated: '2026-05-18'
 };